Tuesday, February 1, 2011

The Recruiter's Edge: Love Thy Candidate

One of the major problems that I see in recruiters is not taking care of their candidates by not following up with them on a regular basis. 


Candidates are a great way to beat the street without ever needing to leave your office. Take out a Friday every two weeks to follow up with candidates. 


Not only will they be willing to help you with companies in need of people but you will develop a true business where your branding will pay off later on with referrals either for more candidates or clients.


Sounds like a simple thing to do, but ask yourself..."How many candidates remember who I am if I call them in 60 days?"


I am not saying that you need to be the mayor of recruitville, but rather when your candidate thinks of a recruiter they can depend on or at least relate to, your name pops up in their head.


This is one of the intangible traits that successful recruiters do to build and maintain your business.


Sales in recruiting is all about building relationships on both the candidate and client side.



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